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Benetton Strikes An Emotional Chord With Their New Breast Cancer Awareness Campaign

In a time where most brands tend to just superficially dabble in CSR, there’s one brand that truly invests in important causes, and does so with great sincerity & effectiveness. Benetton. Remember their awesome “Unhate” campaign? Well, this time Benetton is raising awareness for breast cancer through #UnitedByHer campaign. More specifically, this is dedicated to raising awareness for not just checking…

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Citi Inspires People To Make Their Presence Felt This Diwali With Their Social Led Festive Campaign – #WhatsYourDiwaliDelight

Diwali is one of the most widely celebrated festivals in our country. With glittering lights and decorations all around us it’s that time of the year when we are tempted with shopping deals, attractive offers and heavy discounts. People are perennially in a great mood and why shouldn’t they? This is when they gorge on delicious…