An Ad Campaign From 2007 Is Suddenly Going Viral Again!

This campaign from 2007 is doing the rounds of the internet again. The brand wanted to draw attention to the fact that we spend money on a lot of things in life before thinking twice, and don’t realize that spending half that one time expense for us, can make a huge difference for people living in disaster areas.

Ranveer Singh came out with a similar message last week, when he said a lot can be done with Rs. 750 for a child, as much as one year’s food. While for us that would just mean one trip less to a multiplex.

Here are the ads:





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While this opportunity for donation passes us in 2007, we can always make a contribution elsewhere.


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