Samsung has been playing party-pooper for Apple since many years now. It’s like Apple is doing something great, launching something new :
And then Samsung creeps up from nowhere
And pounces on them!
So, what did they do last night when the Apple Keynote event was on?
They cleverly used Google AdWords (and probably spent a lawwwwt of money), and did this. When the entire world was googling for iPhone 6S, they added their own little magic to the internet.
Well played, Samsung, well played.