Samsung just concluded a beyond-crazy campaign in Stockholm. “The CatchUp Grant” is a contest where Samsung intends to send 1 person to a Tibetan monastery in the Himalayas for 100 days TO BINGE ON THEIR FAVOURITE TV SHOWS.
They will even pay a stipend and take care of basic needs.
Samsung acknowledges that life gets in the way of watching TV. Sigh, so true. So, they’ve taken it upon themselves to ensure one lucky person is given all the spiritual help possible to focus and get back on track with their favourite TV shows.
Check out their ad here:
The world has now officially lost it.
Seriously though, we genuinely think this is the kindest thing anyone has ever done for humanity.
ps. Contest ended a couple of days back guys, don’t bother applying.