BankBazaar’s Pulling Off The Cutest Campaign And We Can’t Stop Smiling!

What do you get if you combine feel-good and heart warming? BankBazaar’s new campaign #ItsBeenAGoodYear, that’s what! is celebrating their great run this year in a reaaaallly special way with some of their biggest fans on social media! They actually composed personalized musical thank you messages & shared them on their social media handles. A little token of appreciation for the love shown by their supporters this year! Totally made us go…

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Check out some of their delightful thank you videos below:

They kicked off thanking a certain Ramya Ramaswamy for all her engagement & participation…

…and boy, did that put a smile on her face!

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Up next, they thanked their supporter Reha for her love shown towards their #ThankYouDad campaign in their own musical manner…

…and this got Reha loving BankBazaar even more!

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Chitra & Srilatha were a duo who were given a musical next!

….and needless to say, it spread a lot of joy!

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And our final pick of the thank you messages – a melodic tribute to Mr. Walimbe!

This innovative campaign generated a whole lot of buzz online, whipping up almost a million views. And ofcourse, the direct recipients of the personalized attention from BankBazaar couldn’t stop sharing their excitement.

We absolutely love this campaign! What makes it awesome is that not many brands (and certainly not any finance brands) actually go to this extent to thank their fans and customers in such a personalized way. Take a bow, BankBazaar 🙂


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